On Trend


It's our job to provide you with the largest selection of women's swimwear online. It's your job to show us which designer swim looks are this season's customer favorites. Well, we've both succeeded. Now to be honest, we had a feeling the following suits would be a huge hit, and you all proved us right. Here are five top selling women's swimsuits for 2012.

Athena Moorea Bandini Top and Retro Bottom
The Athena Moorea Slimming Bandini Top and Retro Bikini Bottom Women's Swimsuit has staked claim as a top seller (shhh, our #1) thanks to its striking print and popular style. Featuring one of the hottest trends for the 2012 swim season, this Athena women's tankini plays up the bandeau swimsuit trend with a blouse-like fit to conceal the tummy and cover up any muffin top. Designed in a black and white floral paisley print, this strapless tankini is guaranteed to be the go-to swimsuit for all your hot summer days.

Next by Athena Good Karma Underwire Racerback Sports Bra and Banded Bikini Bottom
A huge hit of 2011, the Good Karma Underwire Racerback Sports Bra and Banded Retro Bikini Bottom is back and better than ever for the 2012 swim season. Designed with an active lifestyle in mind, this quick-dry two piece swimsuit blends both style and comfort together for a fit and look that's easy on the eyes, and great for the woman on the go. The Good Karma collection features a number of different top and bottom styles that are great for mix & matching. This women's swimsuit has earned it's praise as the "Suit of the Season" (Glamour, 2011).

Ella Moss Calypso Stripe Halter Top and Tie Side Bikini Bottom
Who needs color when you're in this bold black and white two piece bikini by Ella Moss? The Calypso Stripe Halter Bikini Top and Tie Side Bikini Bottom bring ultra chic retro glam to your swimwear wardrobe. Designed in stylish chevron stripes, it's guaranteed to make a sweet summer fashion statement; striped swimwear is one of the top trends for the 2012 season.

Reef Beach Haze Bandeau Bikini Top and Retro Bikini Bottom
Catch yourself in a beach haze this season in this Reef two piece bikini. The Beach Haze Bandeau Bikini Top and Retro Bikini Bottom by Reef add a punch of bold color and style to your swim wardrobe. This bandeau bikini rocks with its sleek spider detailing design and pony beads embellishments. Mix & match these swimsuit separates with other Reef bikinis for a look all your own.

Luxe by Lisa Vogel Opening Night Peek-a-Boo Tankini Top and Tab Side Retro Bottom
Refined elegance is a great way to describe the LUXE by Lisa Vogel Opening Night Peekaboo Tankini Top and Tab Side Bikini Bottom. This LUXE by Lisa Vogel bathing suit pays extra attention to detail with its jeweled brooch embellishment and seamless construction, bringing a fresh look to a classic black swimsuit. Tankinis are a great style for the woman who dares to be stylish, yet also respects the modest side of her personality.
Beyond the Brands
Shopping for women's swimwear is not a traditionally fun experience. We know this. You know this. So when we created SwimSpot.com in 2009 we set out to do everything we could to change this perception. How have we done? To be the best at selling swimwear you need to be a good listener. No, a great listener.

We start each season by sitting down with the brands and their designers. This information is so key so that we know our women's swimsuit collections inside and out. Or is that outside and in. Textures and fit. Silhouettes and design. Trends and customer favorites. I think you get the gist. With more than 50 collective years of helping women find perfect fitting swimwear, coupled with the product knowledge we've gained from sitting down with the designers of Hurley, Splendid, LUXE by LIsa Vogel and our other brands, we're equipped to be the best Fit Specialists in the business. That is our modus operandi.

We know swimwear. You know your personal tastes and likes. After just a few minutes on the phone or via email with you, our Fit Specialists will be experts in both. Your tastes + top trends + shape perfect silhouettes = a happy customer. A SwimSpot.com customer. That's what we strive for. And we're dedicated to expanding and growing our knowledge. It starts with a keen ear. Always.

Swimwear should fit you well. Well enough that when you walk to the pool you have the confidence that your suit moves with the curves of your body just the right way. When you pull yourself out of the pool everything stays perfectly in place. When you lay down on the yacht's chaise lounge, you show off what you intend to, not what you're forced to. Easier said than done. We've all experienced the dreaded sensation where "my suit may not be fitting right." That people "aren't appreciating my style; did I buy the right swim look?" That's where we come in and save the day. If you are relate to this story, then email me at fitspecialist@swimspot.com. Let me know when you are available to talk. I will make the time to walk you through fit and style recommendations for your specific body shape.

Whether you're an Apple, Pear, Athletic, Full Bust, Hourglass, or Petite shape, we have designer swimwear and trendy cover-ups just for you. Leave the bathing suit at home. Step out into the world in a look all of your own. Vogue magazine is for models. So is Bazaar. W. But SwimSpot.com is for you. Check out our Fit Specialist program today. We guarantee you that you'll appreciate our tastes and recommendations. After three years, thousands of customers have experienced our Fit Specialist services. And you know what? Happy customers keep returning. There is no better way to judge successful customer support then when you start to know your customers by first name. When your most ardent customers become your biggest advocates and word-of-mouth marketers. Well by now if we haven't turned you into a SwimSpot believer, give us a try-out. We're guessing you won't be disappointed.

SwimSpot.com

Designer Swimwear. Better Suited.