Our Story

We’re SwimSpot - a swim and resort-wear company built around family heritage, quality, and style. Born on the beaches of Southern California, over 50 years ago, Marta, frustrated with the poor fitting swimwear offered in the market, decided to create her own product.  In partnership with her husband, they built a house of swim, focused on the idea of perfecting fit.  Their legacy continued through their daughter Lisa who expanded the portfolio offering innovative designs, luxurious fabrications and quality products.

Throughout our history we’ve attracted the best retailers, brands and talent in swimwear.  We’ve done so because we are passionate about our business and are unafraid to challenge industry norms. As a company rooted in family, we maintain focus on the long term and we don’t cut corners.

Today we remain a southern California-based swimwear company lead and designed by women for women.  

Our collection of swimwear, beachwear and activewear includes something to suit all body shapes and sizes, with beautiful prints, contrasting textures and slimming lines. Our range includes everything from supportive swimsuits designed for active outings to detailed and delicate bikinis for those relaxed days by the beach. Made to be worn on the beach and in the water, our sleek styles suit the action of every adventure.

SwimSpot's signature styles are classic, sophisticated, and timeless and while trends come and go, the perfect fitting suit shouldn’t.

It's time to relish in the idea of finding a swimsuit because your perfect suit does exist - and we are here to help you discover it.